{"componentChunkName":"component---src-templates-blog-list-template-js","path":"/33","result":{"data":{"allMarkdownRemark":{"edges":[{"node":{"excerpt":"Introduction While the emerging recession pushes every C-suite to rethink spending habits, many IT leaders may consider reevaluating their…","fields":{"slug":"/growth/ciam-budget-2023-recession/"},"html":"<h2 id=\"introduction\" style=\"position:relative;\"><a href=\"#introduction\" aria-label=\"introduction permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introduction</h2>\n<p>While the emerging recession pushes every C-suite to rethink spending habits, many IT leaders may consider reevaluating their identity and access management budget. </p>\n<p>However, the changing cybersecurity landscape and increasing threat vectors have already increased the challenges for CISOs, and IT heads. And they consistently emphasize the decision makers to improve their cybersecurity spending. </p>\n<p>Securing the organization should be the utmost priority for your organization in 2023, and identity management is one of the critical parts of your cybersecurity posture. </p>\n<p>Every year, cyberattacks are becoming more sophisticated and costly. Most businesses feel spending all of the available budgets on cybersecurity, even if they think they have taken reasonable steps in securing the organization. </p>\n<p>However, the truth is that by spending everything you can on <a href=\"https://www.loginradius.com/resource/digital-trade-zone-threats-cybersecurity-whitepaper\">cybersecurity risks</a>, you will find yourself at risk of being unprepared for the additional expense when the economy declines.</p>\n<p>And the key to optimizing and protecting your CIAM budget is to be clear and sure about everything that adds value to your organization since this isn’t the time to axe your budget; instead, it’s the time to increase it. </p>\n<p>Let’s look at some aspects that can help you plan your CIAM budget smartly for 2023. </p>\n<h2 id=\"analyzing-the-challenges\" style=\"position:relative;\"><a href=\"#analyzing-the-challenges\" aria-label=\"analyzing the challenges permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Analyzing the Challenges</h2>\n<p>In today’s day and age, cybersecurity is a crucial element of any organization. With the increasing number of cyberattacks, organizations need to invest in an efficient cybersecurity solution.</p>\n<p>However, when it comes to spending on your CIAM budget, many organizations fail to plan their budgets for the year ahead. And this can be detrimental to the overall success of your CIAM program.</p>\n<p>Before you cut your budget, it’s crucial to analyze your organization's challenges and the hour’s needs. You also need to assess whether there are any other areas where you can cut costs or increase efficiency to make up for any loss in revenue caused by cutting back on your IAM budget. </p>\n<p>You need to identify what kind of risk profile your business face. For example, suppose you have a manufacturing unit with large amounts of sensitive data. In that case, spending more money on seeing that information from potential threats makes sense. </p>\n<p>On the other hand, if you are an online retailer or e-commerce site, then your risks will vary depending on what kind of data is being stored by your firm  (i.e., financial information).</p>\n<p>As a <a href=\"https://www.loginradius.com/resource/whitepaper/digital-identity-management-cio-ciso-cmo\">CISO or an IT head</a>, you need to convince your CEO and key decision-makers to understand the importance of good cybersecurity hygiene, especially when cyberattacks are becoming more prominent.</p>\n<h2 id=\"incorporating-necessary-cybersecurity-tools-and-technologies\" style=\"position:relative;\"><a href=\"#incorporating-necessary-cybersecurity-tools-and-technologies\" aria-label=\"incorporating necessary cybersecurity tools and technologies permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Incorporating Necessary Cybersecurity Tools and Technologies</h2>\n<p>Investing a portion of your overall budget into incorporating cybersecurity best practices is always better.</p>\n<p>Investing in cybersecurity tools and technologies would be wise if you run an organization. These days, it is about implementing best practices and having the right tools and technologies in place. This will help you guard against ransomware attacks and data breaches.</p>\n<p>Many organizations understand the importance of investing in cybersecurity tools and technologies but don't know how much they should allocate toward this purpose. To help you plan better for your future IAM budget, here are the critical areas where you should invest: </p>\n<ul>\n<li>Invest in a robust customer identity and access management (CIAM) solution </li>\n<li>Get zero trust architecture</li>\n<li>Enable risk-based authentication </li>\n<li>Frequent employee training sessions</li>\n</ul>\n<p><a href=\"https://www.loginradius.com/resource/zero-trust-security/\"><img src=\"/ff13eece00b0b7c800af8a39cd3462a5/WP-zerotrust-1.webp\" alt=\"WP-zerotrust-1\"></a></p>\n<h2 id=\"making-the-most-out-of-your-current-ciam-budget\" style=\"position:relative;\"><a href=\"#making-the-most-out-of-your-current-ciam-budget\" aria-label=\"making the most out of your current ciam budget permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Making the Most out of Your Current CIAM Budget</h2>\n<p>Since decision-makers are hard to convince to stretch your cybersecurity budget, you need to understand that optimizing your current budget makes a lot of sense. </p>\n<p>Whether discarding old-school tools and conventional identity management systems or migrating legacy systems, you must release the financial burden. </p>\n<p>Also, you can plan to upgrade your existing identity provider since most of the cloud-based identity management solutions offer identity migration services where your current customer identities can be migrated like a breeze. </p>\n<p>This way, you can reinforce your <a href=\"https://blog.loginradius.com/identity/digital-identity-management/\">identity management practices</a> since the cutting-edge CIAMs offer robust security and a great user experience. </p>\n<h2 id=\"in-conclusion\" style=\"position:relative;\"><a href=\"#in-conclusion\" aria-label=\"in conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>In Conclusion</h2>\n<p>The challenges of planning and budgeting for customer IAM are more significant than most people suspect. </p>\n<p>As you plan your CIAM budget for 2023, consider which challenges pose the most significant challenges to you, which challenges are most likely to occur in the future, and how to best address them with a carefully planned budget. </p>\n<p>An intelligent approach to budget planning can make all the difference for your security team.</p>\n<p><a href=\"https://www.loginradius.com/contact-us?utm_source=blog&#x26;utm_medium=web&#x26;utm_campaign=ciam-budget-2023-recession\"><img src=\"/8fce571f703a5970dbb1359a2fe0e51a/book-a-demo-loginradius.webp\" alt=\"book-a-demo-loginradius\"></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"December 21, 2022","updated_date":null,"description":"The key to optimizing and protecting your CIAM budget is to be clear and sure about everything that adds value to your organization. Here are some tips that can help you plan your CIAM budget smartly for 2023 on the declining global economy.","title":"How To Plan Your CIAM Budget In A Recession As We Look Ahead Towards 2023?","tags":null,"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.4492753623188406,"src":"/static/c3c6fd00576a6765b55debec893475f2/7f8e9/budget.webp","srcSet":"/static/c3c6fd00576a6765b55debec893475f2/61e93/budget.webp 200w,\n/static/c3c6fd00576a6765b55debec893475f2/1f5c5/budget.webp 400w,\n/static/c3c6fd00576a6765b55debec893475f2/7f8e9/budget.webp 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.webp"}}}},{"node":{"excerpt":"Introduction Do you or your business have the proper measures in place to protect your clients' information? In today's world, a great deal…","fields":{"slug":"/identity/prevent-accidental-data-exposure-company/"},"html":"<h2 id=\"introduction\" style=\"position:relative;\"><a href=\"#introduction\" aria-label=\"introduction permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introduction</h2>\n<p>Do you or your business have the proper measures in place to <a href=\"https://blog.loginradius.com/identity/data-security-best-practices/\">protect your clients' information</a>? In today's world, a great deal of responsibility falls upon you and your company to ensure that no data is compromised. </p>\n<p>Accidental data exposure happens when a company or employee makes data available to users that should not have access. This can mean accidentally sharing company data on social media or sending important information to the wrong party. </p>\n<p>There are many ways accidental data exposure can happen in your business, so it's important to understand them so you can prevent it.</p>\n<h2 id=\"what-are-accidental-data-leaks-and-how-do-they-happen\" style=\"position:relative;\"><a href=\"#what-are-accidental-data-leaks-and-how-do-they-happen\" aria-label=\"what are accidental data leaks and how do they happen permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What Are Accidental Data Leaks And How Do They Happen?</h2>\n<p>Accidental data leaks happen when a company or organization inadvertently shares sensitive information that should have been kept private. This can happen when, for example, a company employee accidentally emails a client's confidential information to the wrong person.</p>\n<p>Accidental data leaks are a serious concern because they can expose consumers to <a href=\"https://www.loginradius.com/resource/consumer-identity-theft-utilizing-the-loginradius-ciam/\">identity theft</a> and other forms of fraud. They may also cause a loss of trust between customers and businesses.</p>\n<p>Data leaks can occur through four major categories: </p>\n<h3 id=\"1-customer-information\" style=\"position:relative;\"><a href=\"#1-customer-information\" aria-label=\"1 customer information permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Customer information</h3>\n<p>Some of the biggest data breaches involved leaks of personally identifiable information (PII). Customer data is unique to each company and often includes any or all of the following: </p>\n<ul>\n<li>customer names</li>\n<li>customer addresses</li>\n<li>phone numbers</li>\n<li>email addresses</li>\n<li>login credentials (usernames and passwords)</li>\n<li>social security numbers (SSNs)</li>\n<li>payment histories</li>\n<li>product browsing habits</li>\n<li>medical information</li>\n<li>financial records</li>\n<li>IP address</li>\n<li>Geo-location</li>\n<li>credit card numbers</li>\n</ul>\n<p><a href=\"https://www.loginradius.com/resource/pii-data-breach-report/\"><img src=\"/c673b27f12f7cefcfd503ad7676ff0a2/databreach-rp.webp\" alt=\"databreach-rp\"></a></p>\n<h3 id=\"2-company-information\" style=\"position:relative;\"><a href=\"#2-company-information\" aria-label=\"2 company information permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Company information</h3>\n<p>Internal data leaks expose the sensitive corporate activity. Such leaks are often targeted by unscrupulous businesses seeking information on their competitors' marketing plans. Company data leaks can include internal communications, performance metrics, and marketing strategies.</p>\n<h3 id=\"3-trade-secrets\" style=\"position:relative;\"><a href=\"#3-trade-secrets\" aria-label=\"3 trade secrets permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Trade secrets</h3>\n<p>Data theft can be an even greater threat to a business than financial or physical loss. Intellectual property theft can destroy a company's potential, causing it to collapse. Leakage of trade secret information can involve releasing upcoming product plans, proprietary technology information, and software coding.</p>\n<h3 id=\"4-analytics\" style=\"position:relative;\"><a href=\"#4-analytics\" aria-label=\"4 analytics permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Analytics</h3>\n<p>Analytics dashboards rely on large data sets, and cyber criminals are drawn to any pool of information that is large enough to be helpful. As a result, analytics software is an attack vector that needs to be monitored. Analytics data leaks can include customer behavior data, psychographic data, and modeled data.</p>\n<h2 id=\"how-you-can-prevent-data-leaks-from-happening\" style=\"position:relative;\"><a href=\"#how-you-can-prevent-data-leaks-from-happening\" aria-label=\"how you can prevent data leaks from happening permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How You Can Prevent Data Leaks From Happening?</h2>\n<p>A data leak can occur when a company's software or hardware is not configured correctly. Such leaks may also result from social engineering, recycled or weak passwords, or the physical theft of sensitive devices. A software vulnerability, a code flaw that enables someone to bypass security measures, can also contribute to a data leak. </p>\n<p>Here are six data security practices that will help to prevent data leaks and minimize the chances of a data breach:</p>\n<h3 id=\"1-conduct-an-it-security-assessment\" style=\"position:relative;\"><a href=\"#1-conduct-an-it-security-assessment\" aria-label=\"1 conduct an it security assessment permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Conduct an IT security assessment</h3>\n<p>Review your organization's confidential data and security practices. From the results of your review, make changes to your access control policies and adopt a <a href=\"https://blog.loginradius.com/identity/zero-trust-bulletproof-security-policy/\">zero trust policy</a> for devices connected to your network.</p>\n<p>Third-party vendor risk assessments are a common method of ensuring compliance with regulatory standards, such as HIPAA, PCI-DSS, or GDPR. A risk questionnaire could be created by compiling relevant questions from existing frameworks or, ideally, sent by a third-party attack surface monitoring solution.</p>\n<h3 id=\"2-educate-your-employees\" style=\"position:relative;\"><a href=\"#2-educate-your-employees\" aria-label=\"2 educate your employees permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Educate your employees</h3>\n<p>Data breaches often occur because employees fall for a phishing scam or some other type of fraud. Using specific examples will help your team learn how to handle these types of threats. By implementing a mandatory cybersecurity training program, you can educate all levels of staff on phishing, social engineering, and other types of threats.</p>\n<p>Organizations need to invest in training their staff members to recognize the trickery of cyber attackers, particularly email phishing and <a href=\"https://blog.loginradius.com/identity/social-engineering-attacks/\">social engineering attacks</a>. Education is an essential part of any data leakage prevention strategy.</p>\n<h3 id=\"3-identify-all-sensitive-data\" style=\"position:relative;\"><a href=\"#3-identify-all-sensitive-data\" aria-label=\"3 identify all sensitive data permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Identify all sensitive data</h3>\n<p>Organizations should consider implementing Data Loss Prevention (DLP) strategies to enhance their data leak prevention measures. Before DLP policies can be initiated, the business must identify and prevent sensitive data exposure that needs to be secured. This data needs to be correctly classified in line with strict security policies.</p>\n<p>Data loss prevention refers to any set of strategies and technologies designed to protect sensitive data. Data leak prevention is a core component of such a strategy. An effective <a href=\"https://www.loginradius.com/security/\">data loss prevention system</a> combines processes and technology in order to ensure that any sensitive data will be safeguarded from loss, misuse, or exposure to unauthorized parties.</p>\n<h3 id=\"4-secure-all-endpoints\" style=\"position:relative;\"><a href=\"#4-secure-all-endpoints\" aria-label=\"4 secure all endpoints permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Secure all endpoints</h3>\n<p>An endpoint is any remote access device that communicates with a business network. That includes Internet of Things (IoT) devices, desktop computers, and mobile devices. To protect your company's intellectual property and trade secrets, don't email sensitive documents. Instead, set up a secure email solution or database portal to store and retrieve documents.</p>\n<h3 id=\"5-evaluate-all-permissions\" style=\"position:relative;\"><a href=\"#5-evaluate-all-permissions\" aria-label=\"5 evaluate all permissions permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>5. Evaluate all permissions</h3>\n<p>There is a high-risk unauthorized users could access your confidential data. As a first response, you should evaluate all permissions to ensure access is being granted only to authorized parties.</p>\n<p>Once the sensitivity of the data has been verified, it should be categorized into different levels of sensitivity to control access to different data pools. Only trustworthy staff with essential requirements should have access to highly sensitive data.</p>\n<h3 id=\"6-regular-data-backups\" style=\"position:relative;\"><a href=\"#6-regular-data-backups\" aria-label=\"6 regular data backups permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>6. Regular data backups</h3>\n<p>Ensure that you have a well-formulated plan to keep your data safe. You should verify all backups regularly and ensure that they are secure in case of a cyberattack or other data loss event.</p>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>By using the recommendations we have outlined above, you can help prevent any accidental data breach within your company. These suggestions are meant to help you out in the unlikely event that a hacker decides to target your network or your employees.</p>\n<p><a href=\"https://www.loginradius.com/contact-us?utm_source=blog&#x26;utm_medium=web&#x26;utm_campaign=prevent-accidental-data-exposure-company\"><img src=\"/8fce571f703a5970dbb1359a2fe0e51a/book-a-demo-loginradius.webp\" alt=\"book-a-demo-loginradius\"></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"December 21, 2022","updated_date":null,"description":"The threat of data exposure is real. With the amount of sensitive personal information that companies are collecting and storing, accidental data exposure can be devastating to a company's reputation. Here are some ways to keep your organization's critical data safe.","title":"6 Tips to Prevent Accidental Data Exposure Within Your Company","tags":["data leak","customer data","data security"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.6,"src":"/static/3fc53fffb3ce3597534fa0b0c59aba12/7f8e9/data-exposure.webp","srcSet":"/static/3fc53fffb3ce3597534fa0b0c59aba12/61e93/data-exposure.webp 200w,\n/static/3fc53fffb3ce3597534fa0b0c59aba12/1f5c5/data-exposure.webp 400w,\n/static/3fc53fffb3ce3597534fa0b0c59aba12/7f8e9/data-exposure.webp 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.webp"}}}},{"node":{"excerpt":"Introduction In today's world, where we need to be able to authenticate our identity at a moment's notice, it's essential to understand the…","fields":{"slug":"/growth/evolution-digital-identity-better-cx/"},"html":"<h2 id=\"introduction\" style=\"position:relative;\"><a href=\"#introduction\" aria-label=\"introduction permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introduction</h2>\n<p>In today's world, where we need to be able to authenticate our identity at a moment's notice, it's essential to understand the role of digital identity in our day-to-day lives. </p>\n<p>To establish trust with other parties online, we need to prove who we are through a <a href=\"https://blog.loginradius.com/growth/digital-identity-key-to-economic-growth/\">digital identity</a> that both sides of the conversation can trust; this is where the concept of digitalization comes into play. </p>\n<p>A strong digital presence will help you engage with your customers effectively and build trust among them, eventually leading to increased sales and profits for your business.</p>\n<p>In this blog, we will explore the importance of customer identity in the changing digital landscape and why you should care about it if you are not already doing so.</p>\n<h2 id=\"why-is-first-party-data-an-important-trend-for-customer-engagement\" style=\"position:relative;\"><a href=\"#why-is-first-party-data-an-important-trend-for-customer-engagement\" aria-label=\"why is first party data an important trend for customer engagement permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Why Is First-Party Data An Important Trend For Customer Engagement?</h2>\n<p>Today's brands are constantly looking for ways to engage with their customers in a personalized and meaningful way. With the rise of AI and machine learning, companies are able to collect new types of data and use it to create better experiences for their customers. </p>\n<p>Customer identity is a new and emerging area of data management. First-party data management refers to the collection, use, and maintenance of customer information that your company has collected about customers. This can be anything from data about how website visitors browse your website to transaction data about what visitors have purchased.</p>\n<p>As third-party cookies fade into obscurity, first-party data is emerging as a viable alternative for businesses seeking greater insight into their customers and as the trendsetter for enhanced customer experiences, leading to increased customer engagement.</p>\n<h2 id=\"how-customer-data-impacts-the-future-of-customer-identity\" style=\"position:relative;\"><a href=\"#how-customer-data-impacts-the-future-of-customer-identity\" aria-label=\"how customer data impacts the future of customer identity permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How Customer Data Impacts The Future Of Customer Identity?</h2>\n<p>As more customers are shopping online, it’s more important for businesses to know their <a href=\"https://blog.loginradius.com/growth/lead-era-customer-centric-marketing/\">customer’s habits and preferences</a> to offer them products and services that will help them achieve their goals. For that, the most efficient method is customer data management.</p>\n<p>Below are the four principles for improving your customer data management:</p>\n<h3 id=\"1-visualizing-a-data-governance-strategy\" style=\"position:relative;\"><a href=\"#1-visualizing-a-data-governance-strategy\" aria-label=\"1 visualizing a data governance strategy permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Visualizing a data governance strategy.</h3>\n<p>Many organizations struggle with <a href=\"https://blog.loginradius.com/identity/data-governance-best-practices/\">data governance</a> because they don't have a clear strategy for how they will handle their customer's data. They may have a strategy in place, but they don't have a system that allows them to execute their strategy. That's where data governance comes in. </p>\n<p>Data governance is the very first principle of good customer data management because it will help you identify what data you will collect and how it will be collected. It'll also keep all employees on the same page about your customer data management plan.</p>\n<h3 id=\"2-data-security-is-imperative\" style=\"position:relative;\"><a href=\"#2-data-security-is-imperative\" aria-label=\"2 data security is imperative permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Data security is imperative.</h3>\n<p>Data protection is one of the most critical aspects of customer data management. You may have a lot of data, but if you can’t protect it well enough, your customers will be wary of sharing anymore. It’s not just about protecting their information from hackers; it also means protecting their information from being misused by your company or an outside source. </p>\n<p>Data security means \"protecting data from unauthorized access, use, change, disclosure, and destruction.\" Implementing a security program means that customer data is constantly being reviewed, refined, and improved. These checks and balances are essential for protecting consumers' personal data and ensuring that any collected information remains secure.</p>\n<h3 id=\"3-a-procedure-for-ensuring-data-accuracy\" style=\"position:relative;\"><a href=\"#3-a-procedure-for-ensuring-data-accuracy\" aria-label=\"3 a procedure for ensuring data accuracy permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. A procedure for ensuring data accuracy.</h3>\n<p>Data accuracy is a key component of good customer data management. A company’s ability to manage its data accurately will help it improve its customer relationships and allow a business to take advantage of opportunities that otherwise would be missed. The accuracy of your data can be affected when you collect it, but it can also be affected months or years down the road because data can change over time. This is known as data decay.</p>\n<p>Data decay is a significant problem for companies today. Inaccurate data can greatly affect your customer experience. When managing customer data, it’s important to remember that, over time, data can become inaccurate. It happens when there are changes in emails, phone numbers, physical locations, and more. </p>\n<p>Clearing up the data decay can be simple as dumping data from prospects and customers who haven’t engaged with your company in a certain number of months or years. You can also start by eliminating duplicate records and ensuring that each record's information is consistent across all systems.</p>\n<h3 id=\"4-comply-with-data-regulations\" style=\"position:relative;\"><a href=\"#4-comply-with-data-regulations\" aria-label=\"4 comply with data regulations permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Comply with data regulations.</h3>\n<p>When it comes to customer data management, laws are changing fast. New regulations require companies to consent before collecting any data about their customers. In the past year, many governments have enacted laws similar to GDPR and CCPA. You can expect that trend to continue as data privacy becomes more important to the public. </p>\n<p>While this may seem to be a lot of work, your business must comply with new laws and regulations. While collecting data from your website, you will need to know how to get consent from your visitors and store that information securely.</p>\n<p><a href=\"https://www.loginradius.com/resource/loginradius-consent-management\"><img src=\"/5adeabb837949088f7a5f25087bac4d4/DS-consent-mngmnt.webp\" alt=\"DS-consent-mngmnt\"></a></p>\n<h2 id=\"how-to-learn-from-customer-behavior-and-stay-ahead-of-evolving-needs\" style=\"position:relative;\"><a href=\"#how-to-learn-from-customer-behavior-and-stay-ahead-of-evolving-needs\" aria-label=\"how to learn from customer behavior and stay ahead of evolving needs permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How To Learn From Customer Behavior And Stay Ahead Of Evolving Needs?</h2>\n<p>It’s no longer a secret that the world of customer service is changing rapidly. Thanks to the rapid evolution of technology, customers expect results at the click of a button. When they don’t get those results or feel their needs aren’t being met, they will be quick to share their disappointment with the world via social media. They are no longer limited to picking up the phone or sending an email to get in touch with you. They can tweet, post on your Facebook page, message you via Skype, etc. The options are endless. </p>\n<p>And that's why it's so essential for your customer support team to be available via multiple channels like telephone, email, Skype, live chat, Twitter, and more so that your customers can get in touch with you whenever they want.</p>\n<p>Secondly, the most important factor in running a successful business is the need to provide a high-quality service that meets your customer’s needs. </p>\n<p>Achieving this requires having an effective customer support team in place that can respond to issues raised by customers quickly and efficiently. It’s also vital that you get their issues resolved within a short period of time. </p>\n<p>Also, while it may seem like investing in your team is an unnecessary expense, it's one of the most necessary things you can do for your brand. As technology continues to evolve and change over time, it remains essential that your team is able to appropriately and successfully tackle issues quickly and seamlessly using such technology. </p>\n<p>When you invest in proper training and technology, your team will be empowered to find appropriate solutions for your customers without taking too long. This, in turn, enables them to move on to the next customer faster than ever before, reflecting positively on your brand and contributing to <a href=\"https://www.loginradius.com/blog/growth/how-consumer-identity-influence-brand-recognizability/\">positive brand perception</a>.</p>\n<h2 id=\"final-words\" style=\"position:relative;\"><a href=\"#final-words\" aria-label=\"final words permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Final Words</h2>\n<p>By looking at customer identity, both online and off, you should be able to create a connection with customers you could not have made before. This improves understanding between your brand and your audience and provides an insightful picture that can help build stronger relationships for more tremendous digital success.</p>\n<p><a href=\"https://www.loginradius.com/contact-us?utm_source=blog&#x26;utm_medium=web&#x26;utm_campaign=evolution-digital-identity-better-cx\"><img src=\"/8fce571f703a5970dbb1359a2fe0e51a/book-a-demo-loginradius.webp\" alt=\"book-a-demo-Consultation\"></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"December 16, 2022","updated_date":null,"description":"Now, more than ever, customer experience is baked into every business. That means that as a business owner, you need to deliver great digital experiences and customer interactions every time. This blog covers some of the important aspects of an effective digital strategy.","title":"Your Digital Identity Is Changing - So, What Does It Mean For Customer Experience?","tags":["digital id","cx","customer identity"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/ae78477f392331f52ed29970780b8762/7f8e9/digital.webp","srcSet":"/static/ae78477f392331f52ed29970780b8762/61e93/digital.webp 200w,\n/static/ae78477f392331f52ed29970780b8762/1f5c5/digital.webp 400w,\n/static/ae78477f392331f52ed29970780b8762/7f8e9/digital.webp 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.webp"}}}},{"node":{"excerpt":"Introduction 2023 is almost here, and just like every industry, customer IAM leaders have also prepared well to welcome the year by early…","fields":{"slug":"/identity/things-customer-iam-leaders-prioritize-2023/"},"html":"<h2 id=\"introduction\" style=\"position:relative;\"><a href=\"#introduction\" aria-label=\"introduction permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introduction</h2>\n<p>2023 is almost here, and just like every industry, customer IAM leaders have also prepared well to welcome the year by early planning and execution of their priorities. </p>\n<p>Whether we talk about innovative ideas to navigate overall business success or the incorporation of cutting-edge technologies to safeguard sensitive customer and employee details, every C-suite executive in the IAM landscape is geared to stay ahead of the curve. </p>\n<p>As we approach the next decade, it is worth looking at what technology will bring to the table and how it can impact the realm of intelligent <a href=\"https://www.loginradius.com/authentication/\">authentication</a>. CIAM solutions are gaining traction as businesses struggle to secure applications, networks, and data against cybercriminals and other external threats. </p>\n<p>Let’s quickly look at the top 3 significant priorities of CIAM leaders pertaining to security, user experience, and innovation for <a href=\"https://blog.loginradius.com/identity/scale-business-with-identity-management/\">scaling overall business growth</a>. </p>\n<h3 id=\"1-zero-tolerance-on-security\" style=\"position:relative;\"><a href=\"#1-zero-tolerance-on-security\" aria-label=\"1 zero tolerance on security permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Zero Tolerance on Security</h3>\n<p>The information security landscape is changing — and fast. Most companies working on their data protection architecture for the last decades face new challenges. </p>\n<p>And security breaches are a never-ending concern for businesses, no matter their size or sector. There have been cyber attacks that have left companies crippled and millions of dollars in losses. As a result, security concerns have become top of mind for companies and pushed to the forefront.</p>\n<p>2022 was a year full of significant breaches and stories on how CIAM companies expose themselves to higher risks due to poor cyber-security strategies. Those who have chosen a priority to work with standards, technologies, and procedures that comprise advanced security factors are still safe. Still, they should be prepared: the attackers are not sleeping anymore.</p>\n<p>And the same goes for customer information security and privacy. CIAM leaders are more concerned about customers’ data security and aren’t taking any risks that may lead to a data breach compromising customer identities and sensitive data. </p>\n<h3 id=\"2-the-next-level-of-customer-experience\" style=\"position:relative;\"><a href=\"#2-the-next-level-of-customer-experience\" aria-label=\"2 the next level of customer experience permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. The Next Level of Customer Experience</h3>\n<p>While CIAM leaders were initially concerned about the inability to influence consumer spending, they have focused on impacting the customer experience. The customer is in control, so CIAM leaders are working harder to discover new ways to enrich the consumer experience. As a result, many CIAM organizations worry less about the bottom line and more about brand building and customer experience.</p>\n<p>New-age companies are looking to create solutions that deliver a delightful customer experience. User experience (UX) is a critical component in this equation, as the design and delivery of the user experience are highly dependent on content and process management. </p>\n<p>The need for CIAM to lead the company in providing such an experience has never been more pertinent than today when customer expectations have reached an all-time high.</p>\n<p><a href=\"https://www.loginradius.com/resource/making-customers-feel-seen-in-an-omnichannel-world/\"><img src=\"/d5d452c185b8b02d0349db4bfacccd22/EB-omnichannel.webp\" alt=\"EB-omnichannel\"></a></p>\n<h3 id=\"3-retaining-customers-and-new-customer-acquisition\" style=\"position:relative;\"><a href=\"#3-retaining-customers-and-new-customer-acquisition\" aria-label=\"3 retaining customers and new customer acquisition permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Retaining Customers and New Customer Acquisition</h3>\n<p>When growing your business, juggling new customer acquisition and retaining the current ones can be difficult. </p>\n<p>New customers are critical to revenue growth, but so is reducing churn from your existing customers. And often, keeping your current customers happy and engaged comes at the cost of time that could have been spent on new customer acquisition. </p>\n<p>As a CIAM leader, your business will look different in 10 years than it does today. You have to have a clear vision of where you're headed — even though you may not know exactly how you'll get there. And this is where the focus of <a href=\"https://blog.loginradius.com/identity/new-age-ciam/\">new-age CIAM</a> leaders would be in 2023. </p>\n<p>Despite being known as a stable and unchanging organization due to its prominence, CIAM has several unaddressed challenges triggered by the changing environment. The traditional internal workings of the organization have resulted in generating problems that CIAM leaders are trying to address and will continue to do so in 2023. </p>\n<h2 id=\"in-a-nutshell\" style=\"position:relative;\"><a href=\"#in-a-nutshell\" aria-label=\"in a nutshell permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>In a Nutshell</h2>\n<p>The next-gen CIAM leaders need to emphasize a broader spectrum of customer expectations and business goals.</p>\n<p>Aside from increasing efforts to secure identity, it is anticipated that customer experience will be the most critical focus for companies that want to thrive in the next ten years. </p>\n<p>While leaders will be able to continue streamlining the security and fraud prevention techniques; however, if they cannot apply the same level of efficiency and innovation to deliver a positive user experience, they risk alienating consumers and ultimately losing their loyalty. </p>\n<p><a href=\"https://www.loginradius.com/contact-us?utm_source=blog&#x26;utm_medium=web&#x26;utm_campaign=things-customer-iam-leaders-prioritize-2023\"><img src=\"/8fce571f703a5970dbb1359a2fe0e51a/book-a-demo-loginradius.webp\" alt=\"book-a-demo-loginradius\"></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"December 16, 2022","updated_date":null,"description":"As we approach the next decade, it is worth looking at what technology will bring to the table and how it can impact the realm of intelligent authentication. Let’s look at some of the top priorities of CIAM leaders in 2023.","title":"Top Priorities for Customer IAM Leaders in 2023 and How to Prepare","tags":["ciam","authentication","data security","cx"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5625,"src":"/static/f0e40522b8a31e33bfa79afaeb4a1291/7f8e9/ciam-leaders.webp","srcSet":"/static/f0e40522b8a31e33bfa79afaeb4a1291/61e93/ciam-leaders.webp 200w,\n/static/f0e40522b8a31e33bfa79afaeb4a1291/1f5c5/ciam-leaders.webp 400w,\n/static/f0e40522b8a31e33bfa79afaeb4a1291/7f8e9/ciam-leaders.webp 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.webp"}}}},{"node":{"excerpt":"Introduction Electronic Theatre Controls (ETC) is a global leader in the manufacture of lighting and rigging technology for venues large and…","fields":{"slug":"/identity/etc-loginradius-customer-success-story/"},"html":"<h2 id=\"introduction\" style=\"position:relative;\"><a href=\"#introduction\" aria-label=\"introduction permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introduction</h2>\n<p>Electronic Theatre Controls (ETC) is a global leader in the manufacture of lighting and rigging technology for venues large and small. As a premium marketplace innovator, the business' products are utilized in theaters, churches, hotels, schools, opera houses, and more across the globe.</p>\n<p>As business is thriving for the pioneering North American firm, it realized that maintaining it, however, is only possible by identifying and delivering opportunities that are of greater value for customers. </p>\n<p>So, when ETC's management turned its attention to customer web services (for example), ETC spotted a chance to leverage value by extending and improving its customer web offerings.</p>\n<h2 id=\"simplifying-complex-identity-management-challenges\" style=\"position:relative;\"><a href=\"#simplifying-complex-identity-management-challenges\" aria-label=\"simplifying complex identity management challenges permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Simplifying complex identity management challenges</h2>\n<p>When ETC Controls began looking for a vendor, they were looking for someone experienced in meeting the needs of businesses like theirs. They wanted to find a partner who could help them achieve their goals and make the company more efficient.</p>\n<p>ETC web services, for example, are utilized by multiple user types (e.g., dealers, consumers). While these user groups have very different needs, ETC needed a partner capable of managing profiles throughout the business' digital ecosystem.</p>\n<p>While ETC identified an opportunity to simplify its customer experiences across multiple platforms, its leaders also wanted to streamline data management: making it easier than ever before to gain insights into the business' online operations.</p>\n<p>ETC was impressed by LoginRadius' modular identity solution platform and its team's deep understanding of the complexities of managing and integrating identities with backend technologies.</p>\n<h2 id=\"streamlining-login-access-and-management\" style=\"position:relative;\"><a href=\"#streamlining-login-access-and-management\" aria-label=\"streamlining login access and management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Streamlining login, access and management</h2>\n<p>Complying to the customer's needs, LoginRadius delivered a backend implementation of its reliable, secure services to ETC in an organized, methodical, and seamless way.</p>\n<p>It needed to be in order to ensure the system's successful integration with a number of platforms - including <a href=\"https://www.loginradius.com/cloud-integrations/\">BigCommerce and HubSpot</a>.</p>\n<p>A plug-and-play solution, LoginRadius offers the industry's fastest average implementation. This help businesses work against tight deadlines while ensuring a best-in-class digital presence without overextending the company's budget.</p>\n<h2 id=\"uniting-identity-management-in-digital-ecosystems\" style=\"position:relative;\"><a href=\"#uniting-identity-management-in-digital-ecosystems\" aria-label=\"uniting identity management in digital ecosystems permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Uniting identity management in digital ecosystems</h2>\n<p>By introducing <a href=\"https://www.loginradius.com/\">LoginRadius CIAM</a> means that ETC now manages user identity centrally. LoginRadius allows ETC's team to create and manage unified consumer profiles that can be used throughout the business' entire digital ecosystem.</p>\n<p>Working with LoginRadius ensures there are no identity silos - enabling ETC to see consumers as a whole.</p>\n<h2 id=\"simplifying-how-consumers-connect-to-multiple-web-properties\" style=\"position:relative;\"><a href=\"#simplifying-how-consumers-connect-to-multiple-web-properties\" aria-label=\"simplifying how consumers connect to multiple web properties permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Simplifying how consumers connect to multiple web properties</h2>\n<p>LoginRadius SSO supports a new identity management feature: single-sign on. Its introduction means users need just one login to access content across ETC's various web platforms.</p>\n<p>With support from LoginRadius, ETC successfully unified its multiple products within a single ecosystem - allowing the business - to gain a unified view of its consumers (and their behaviors).</p>\n<p>The centralized login system enables users to seamlessly navigate third-party sites without needing to log back whenever they return.</p>\n<p><a href=\"https://www.loginradius.com/resource/loginradius-single-sign-on/\"><img src=\"/970abf5b3c4e78379ad5bf97a519b62c/DS-SSO.webp\" alt=\"DS-SSO\"></a></p>\n<h2 id=\"identifying-actionable-behavioral-insights\" style=\"position:relative;\"><a href=\"#identifying-actionable-behavioral-insights\" aria-label=\"identifying actionable behavioral insights permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Identifying actionable behavioral insights</h2>\n<p>To stay relevant to customers' changing needs, ETC needed to gain a greater understanding of their customer's online behavior.</p>\n<p>LoginRadius' advanced user segmentation and analytics tools deepen the team's understanding of its customers - creating opportunities to enhance targeting and personalization. Leveraging data from its reports allows the team to get the actionable insights they need to continue meeting customer expectations.</p>\n<p>LoginRadius' Consumer Insights tool provides ETC with crucial information, such as viewing preferences, recent interactions, and purchase history. When combined, details like these help the business target customers more efficiently in a variety of ways, including personalized offers and content.</p>\n<h2 id=\"the-show-must-go-on\" style=\"position:relative;\"><a href=\"#the-show-must-go-on\" aria-label=\"the show must go on permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>The show must go on…</h2>\n<p>To guarantee ETC's success at every level, LoginRadius introduced dedicated account management and support from the outset…</p>\n<p>… and that continues to this day. Since completing their first project together, LoginRadius continues to work closely with the team as part of its larger, continuing activities.</p>\n<p><a href=\"https://www.loginradius.com/contact-us?utm_source=blog&#x26;utm_medium=web&#x26;utm_campaign=etc-loginradius-customer-success-story\"><img src=\"/8fce571f703a5970dbb1359a2fe0e51a/book-a-demo-loginradius.webp\" alt=\"book-a-demo-loginradius\"></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"December 08, 2022","updated_date":null,"description":"ETC now manages user identity centrally with LoginRadius CIAM. This allows the team to create and manage unified consumer profiles that can be used throughout the business’ entire digital ecosystem.","title":"Electronic Theatre Controls: A LoginRadius Customer Success Story","tags":["customer success","identity management","cx"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/234baebef4a8cbdcfbf897ff2e4be42b/7f8e9/etc-connect.webp","srcSet":"/static/234baebef4a8cbdcfbf897ff2e4be42b/61e93/etc-connect.webp 200w,\n/static/234baebef4a8cbdcfbf897ff2e4be42b/1f5c5/etc-connect.webp 400w,\n/static/234baebef4a8cbdcfbf897ff2e4be42b/7f8e9/etc-connect.webp 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Saikiran Babladi","github":null,"avatar":null}}}},{"node":{"excerpt":"Introduction Businesses are increasingly leveraging the cloud, but managing their identities in many clouds is still a major concern…","fields":{"slug":"/identity/what-is-distributed-multi-cloud-identity-management/"},"html":"<h2 id=\"introduction\" style=\"position:relative;\"><a href=\"#introduction\" aria-label=\"introduction permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introduction</h2>\n<p>Businesses are increasingly leveraging the cloud, but managing their identities in many clouds is still a major concern. </p>\n<p>Distributed identity management lets you leverage identity and access policies where they already exist in <a href=\"https://www.loginradius.com/multi-tenant-cloud/\">multiple clouds</a> and on-premises without hassle.</p>\n<p>With the evolution of multi-cloud infrastructure, distributed identities are swiftly becoming the need of the hour for cloud and multi-cloud deployments. </p>\n<h2 id=\"what-is-distributed-multi-cloud-identity-management\" style=\"position:relative;\"><a href=\"#what-is-distributed-multi-cloud-identity-management\" aria-label=\"what is distributed multi cloud identity management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is Distributed Multi-Cloud Identity Management?</h2>\n<p>A Distributed Multi-Cloud Identity Management (DMIM) solution is a distributed capability that lets you leverage identity and access policies where they already exist and in multiple clouds and on-premises without any hassle. </p>\n<p>Distributed identity management is a portal for combining cloud resources, services, and digital business applications. You can give your customers a robust customer experience by leveraging its multiple benefits. </p>\n<h2 id=\"why-is-it-crucial-for-businesses-to-leverage-the-cloud\" style=\"position:relative;\"><a href=\"#why-is-it-crucial-for-businesses-to-leverage-the-cloud\" aria-label=\"why is it crucial for businesses to leverage the cloud permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Why is it Crucial for Businesses to Leverage the Cloud?</h2>\n<p>As businesses choose multi-cloud infrastructures, managing customer identities on different clouds becomes a daunting task, especially from an information security perspective. </p>\n<p>Additionally, supporting manual identity and access management in a multi-cloud environment is quite costly, prone to human errors, and eventually slow.</p>\n<p>And while these systems utilize a specific integrated identity management system in their environment, the risk of identity silos increases. Hence, the number of identity providers increases since organizations offering IaaS or PaaS usually have two or more identity providers. </p>\n<p>This results in complex migration from the legacy system to the newly-adopted cloud systems as the organization has to manage a challenging transition to ensure the sustainability of the existing infrastructure without any hassle. </p>\n<p><a href=\"https://www.loginradius.com/resource/loginradius-identity-import-manager\"><img src=\"/73f5bcc140d3fcfffc0be4bc54b67738/identity-ds.webp\" alt=\"identity-ds\"></a></p>\n<p>Apart from this, the overall investments in legacy systems don’t necessarily mean a seamless and secure transition to a multi-cloud environment. </p>\n<p>And here’s where the need for distributed multi-cloud identity management comes into play! </p>\n<p>Let’s figure out how businesses can successfully, seamlessly, and securely transit to a distributed multi-cloud infrastructure. </p>\n<h3 id=\"step-1-choosing-a-reliable-identity-orchestration-platform\" style=\"position:relative;\"><a href=\"#step-1-choosing-a-reliable-identity-orchestration-platform\" aria-label=\"step 1 choosing a reliable identity orchestration platform permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Step 1: Choosing a reliable identity orchestration platform</h3>\n<p>The pain of legacy IAM providers can be eliminated by choosing a reliable <a href=\"https://www.loginradius.com/identity-orchestration/\">identity orchestration platform</a>. This platform will help your business seamlessly navigate to a distributed identity management system. </p>\n<h3 id=\"step-2-leaving-your-legacy-infrastructure\" style=\"position:relative;\"><a href=\"#step-2-leaving-your-legacy-infrastructure\" aria-label=\"step 2 leaving your legacy infrastructure permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Step 2: Leaving your legacy infrastructure</h3>\n<p>The next big step is to modernize your infrastructure and leave your legacy system. Using identity management as Identity as a Service (IaaS), you can eventually:</p>\n<ul>\n<li>Terminate old dormant identities</li>\n<li>Reactivate approved accounts securely</li>\n<li>Review and alter access levels</li>\n<li>Update and implement access policies, </li>\n<li>Identify and contain a breach or a security vulnerability, including compromised credentials.</li>\n</ul>\n<h3 id=\"step-3-integrating-old-with-new-standards\" style=\"position:relative;\"><a href=\"#step-3-integrating-old-with-new-standards\" aria-label=\"step 3 integrating old with new standards permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Step 3: Integrating old with new standards</h3>\n<p>Leveraging standards like <a href=\"https://blog.loginradius.com/identity/saml-sso/\">SAML</a>, SCIM, and OIDS can help minimize the cost and pain of manual rewrites. And this means you can eventually speed up things without needing manual transition. </p>\n<h2 id=\"loginradius-federated-identity-management\" style=\"position:relative;\"><a href=\"#loginradius-federated-identity-management\" aria-label=\"loginradius federated identity management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>LoginRadius’ Federated Identity Management</h2>\n<p><a href=\"https://www.loginradius.com/federated-sso/\">Federated Identity Management</a> by LoginRadius helps businesses and applications use a single identity data set. Consumers need not create multiple accounts for multiple organizations to access their web applications. </p>\n<p>These applications do not communicate with each other directly, and standard SSO protocols like JWT, SAML, OAuth 2.0, OIDC, etc., are used to establish the communication.</p>\n<p>LoginRadius designed Federated Identity Management to help your business in the following ways. For example, </p>\n<ul>\n<li><strong>Gain access across multiple applications:</strong> It allows applications to work together, so consumers can access multiple applications without requiring a new access credential.</li>\n<li><strong>Seamless consumer authentication:</strong> It provides seamless access to applications, making the consumer experience quicker, simpler, and more convenient. </li>\n<li><strong>Cost-effectiveness:</strong> It lowers the administrative cost as the support for maintenance of web pages like login, register, access management, and consumer management is not required to be managed by your organization.</li>\n<li><strong>Highly secure model:</strong> Because there is no direct communication with multiple service providers, passwords aren't exposed, leading to higher levels of security.</li>\n</ul>\n<h2 id=\"final-thoughts\" style=\"position:relative;\"><a href=\"#final-thoughts\" aria-label=\"final thoughts permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Final Thoughts</h2>\n<p>Multi-cloud identity management is the best way to help your business leverage cloud computing security, compliance, and cost reduction while ensuring robust controls on high-availability applications.</p>\n<p>Distributed multi-cloud identity management is helping businesses in handling multiple identities on various clouds and on-premises. </p>\n<p>If you wish to experience the future of distributed cloud identity management, reach us to schedule a quick demo of LoginRadius’cloud-based customer identity and access management platform. </p>\n<p><a href=\"https://www.loginradius.com/contact-us?utm_source=blog&#x26;utm_medium=web&#x26;utm_campaign=what-is-distributed-multi-cloud-identity-management\"><img src=\"/8fce571f703a5970dbb1359a2fe0e51a/book-a-demo-loginradius.webp\" alt=\"book-a-demo-loginradius\"></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"December 06, 2022","updated_date":null,"description":"Distributed identity management is a portal for combining cloud resources, services, and digital business applications. You can give your customers a robust customer experience by leveraging a distributed multi-cloud identity to ensure robust security and excellent customer experience.","title":"Distributed Multi-Cloud Identity Management and Its Endless Business Benefits","tags":["multi cloud","identity management","cloud security"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.639344262295082,"src":"/static/b50a84084cba9fe737a79cef8f5e009e/7f8e9/multi-id.webp","srcSet":"/static/b50a84084cba9fe737a79cef8f5e009e/61e93/multi-id.webp 200w,\n/static/b50a84084cba9fe737a79cef8f5e009e/1f5c5/multi-id.webp 400w,\n/static/b50a84084cba9fe737a79cef8f5e009e/7f8e9/multi-id.webp 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.webp"}}}}]},"markdownRemark":{"excerpt":"Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards…","fields":{"slug":"/identity/developer-first-identity-provider-loginradius/"},"html":"<p>Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards and refining approaches to building secure, seamless experiences.</p>\n<p>We’re here to support developers on that journey. We know how important simplicity, efficiency, and well-structured documentation are when working with identity and access management solutions. That’s why we’ve redesigned the <a href=\"https://www.loginradius.com/\">LoginRadius website</a>—to be faster, more intuitive, and developer-first in every way.</p>\n<p>The goal? Having them spend less time searching and more time building.</p>\n<h2 id=\"whats-new-and-improved-on-the-loginradius-website\" style=\"position:relative;\"><a href=\"#whats-new-and-improved-on-the-loginradius-website\" aria-label=\"whats new and improved on the loginradius website permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What’s New and Improved on the LoginRadius Website?</h2>\n<p>LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve spent the last few months redesigning our interface— making navigation more intuitive and reassuring that essential resources are easily accessible.</p>\n<p>Here’s a closer look at what’s new and why it’s important:</p>\n<h3 id=\"a-developer-friendly-dark-theme\" style=\"position:relative;\"><a href=\"#a-developer-friendly-dark-theme\" aria-label=\"a developer friendly dark theme permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>A Developer-Friendly Dark Theme</h3>\n<p><img src=\"/f46881583c7518a93bb24e94c32320de/a-developer-friendly-dark-theme.webp\" alt=\"This image shows how LoginRadius offers several authentication methods like traditional login, social login, passwordless login, passkeys and more in a dark mode.\">    </p>\n<p>Developers spend long hours working in dark-themed IDEs and terminals, so we’ve designed the LoginRadius experience to be developer-friendly and align with that preference.</p>\n<p>The new dark mode reduces eye strain, enhances readability, and provides a seamless transition between a coding environment and our platform. Our new design features a clean, modern aesthetic with a consistent color scheme and Barlow typography, ensuring better readability. High-quality graphics and icons are thoughtfully placed to enhance the content without adding visual clutter.</p>\n<p>So, whether you’re navigating our API docs or configuring authentication into your system, our improved interface will make those extended development hours more comfortable and efficient.</p>\n<h3 id=\"clear-categorization-for-loginradius-capabilities\" style=\"position:relative;\"><a href=\"#clear-categorization-for-loginradius-capabilities\" aria-label=\"clear categorization for loginradius capabilities permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Clear Categorization for LoginRadius Capabilities</h3>\n<p><img src=\"/e5358b82be414940f3fb146013845933/capabilities.webp\" alt=\"This image shows a breakdown of all the LoginRadius CIAM capabilities, including authentication, security, UX, scalability and multi-brand management.\"></p>\n<p>We’ve restructured our website to provide a straightforward breakdown of our customer identity and access management platform capabilities, helping you quickly find what you need:</p>\n<ul>\n<li>Authentication: Easily understand <a href=\"https://www.loginradius.com/blog/identity/authentication-option-for-your-product/\">how to choose the right login method</a>, from traditional passwords and OTPs to social login, federated SSO, and passkeys with few lines of code.</li>\n<li>Security: Implement no-code security features like bot detection, IP throttling, breached password alerts, DDoS protection, and adaptive MFA to safeguard user accounts.</li>\n<li>User Experience: Leverage AI builder, hosted pages, and drag-and-drop workflows to create smooth, branded sign-up and login experiences.</li>\n<li>High Performance &#x26; Scalability: Confidently scale with sub-100ms API response times, 100% uptime, 240K+ RPS, and 28+ global data center regions.</li>\n<li>Multi-Brand Management: Efficiently manage multiple identity apps, choosing isolated or shared data stores based on your brand’s unique needs.</li>\n</ul>\n<p>This structured layout ensures you can quickly understand each capability and how it integrates into your identity ecosystem.</p>\n<h3 id=\"developer-first-navigation\" style=\"position:relative;\"><a href=\"#developer-first-navigation\" aria-label=\"developer first navigation permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Developer-First Navigation</h3>\n<p><img src=\"/a8c155c2b6faf3d5f4b4de4e2b14d763/developers-menu.webp\" alt=\"This image shows the LoginRadius menu bar, highlighting the developer dropdown.\">   </p>\n<p>We’ve been analyzing developer workflows to identify how you access key resources. That’s why we redesigned our navigation with one goal in mind: to reduce clicks and make essential resources readily available.</p>\n<p>The new LoginRadius structure puts APIs, SDKs, and integration guides right at the menu bar under the Developers dropdown so you can get started faster. Our Products, Solutions, and Customer Services are also clearly categorized, helping development teams quickly find the right tools and make informed decisions.</p>\n<h3 id=\"quick-understanding-of-integration-benefits\" style=\"position:relative;\"><a href=\"#quick-understanding-of-integration-benefits\" aria-label=\"quick understanding of integration benefits permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Quick Understanding of Integration Benefits</h3>\n<p><img src=\"/b2f9a964a2da0ea83e2f8596b833bba7/we-support-your-tech-stack.webp\" alt=\"This image shows a list of popular programming languages and frameworks offered by LoginRadius.\"></p>\n<p>Developers now have a clear view of the tech stack available with LoginRadius, designed to support diverse business needs.</p>\n<p>Our platform offers pre-built SDKs for Node.js, Python, Java, and more, making CIAM integration seamless across popular programming languages and frameworks.</p>\n<h2 id=\"over-to-you-now\" style=\"position:relative;\"><a href=\"#over-to-you-now\" aria-label=\"over to you now permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Over to You Now!</h2>\n<p>Check out our <a href=\"https://www.loginradius.com/\">revamped LoginRadius website</a> and see how the improved experience makes it easier to build, scale, and secure your applications.</p>\n<p>Do not forget to explore the improved navigation and API documentation, and get started with our free trial today. We’re excited to see what you’ll build with LoginRadius!</p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"February 21, 2025","updated_date":null,"description":"LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve redesigned our website interface, making navigation more intuitive and reassuring that essential resources are easily accessible.","title":"Revamped & Ready: Introducing the New Developer-First LoginRadius Website","tags":["Developer tools","API","Identity Management","User Authentication"],"pinned":true,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.7857142857142858,"src":"/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp","srcSet":"/static/80b4e4fbe176a10a327d273504607f32/61e93/hero-section.webp 200w,\n/static/80b4e4fbe176a10a327d273504607f32/1f5c5/hero-section.webp 400w,\n/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp 800w,\n/static/80b4e4fbe176a10a327d273504607f32/99238/hero-section.webp 1200w,\n/static/80b4e4fbe176a10a327d273504607f32/7c22d/hero-section.webp 1600w,\n/static/80b4e4fbe176a10a327d273504607f32/1258b/hero-section.webp 2732w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.webp"}}}},"pageContext":{"limit":6,"skip":192,"currentPage":33,"type":"///","numPages":164,"pinned":"ee8a4479-3471-53b1-bf62-d0d8dc3faaeb"}},"staticQueryHashes":["1171199041","1384082988","2100481360","23180105","528864852"]}